Kisdobos Presents: English for Marketers

 Task 1. Use the chunks below to assemble a quote by the famous management guru, Peter Drucker. are at any other time, business decisions given lunch and dinner more occur on the subjectover than yet no MBA courses Task 2. Every two sentences make up one statement. Find the pairs. Check…

 Task 1. Write an email to your boss whether you think your company should participate in a speed networking event. Give two reasons (in separate paragraphs) why you think yes, or why you think no. In the third paragraph bring up an argument from the other side, and refute it, that is give a…

 Talking about deadlinesThis is urgent. We must do it right away (=immediately).I’d like to get it done in a week, if possible.It’s important to confirm the numbers by the end of the month.We need to book as soon as possible.There’s no rush. We can do that any…

Motto: “The best way to find yourself is to lose yourself in the service of others.” ----Gandhi Hello. This is gonna be a class on travelling around the world. Let’s first do a quick travellers’ quiz. Task 1. Let’s share some…

1.       stay with sy (=crash at sy’s place): sleep in sy’s home2.       to make a long story short: a phrase to use when you feel your story has been too long3.       ended up getting in touch…

 Hello. In this class we’re gonna find out about a uniquely American phenomenon: Craigslist. We’re gonna watch founder Craig Newmark on the Jon Stewart show. All you need to worry about now is to figure out three things: 1.       When did…

Task 1. Thoughts about Craigslist. Check out http://craigslist.org. Spend 5 minutes on the site. Why do you think such a simple website as Craigslist can be so successful?Here's some more insight into the Craigslist phenomenon. I deleted some words from each text. Once you’ve…

The Jon Stewart Show 1.       Craig: I’m very glad to be here.2.       Jon: Why is it that horny people seem to have so many afternoons free?3.       Jon: In terms of … afternoon delight ...…

Hello. This class will be about online rental companies, the latest buzz in e-commerce (our next cycle).First,get friendly with your partner, and share some personal info.                1. Have you rented anything from a…

1.       The idea of renting items from your neighbors is making a comeback.2.       Back in 2000, a Web start-up, rentanything.com, tried getting Internet users to rent, or list for rent …3.      …

 Story highlights1.   Compare PPC and SEO benefits2.   Who is PPC for?3.   Reassure prospectHello. Compare PPC and SEO. After you’ve told the client about the two basic types of search marketing, probably the next question on their mind will be:…

 Is one approach better than the other? 1.       Unlike many marketing activities, the return can be calculated accurately.2.       It also has the potential to give business owners and managers an immediate hit.…

Pay-Per-Click Advertising1.       Do a search on Google or Yahoo!, 2.       and you'll notice a different type of listings around the natural results. 3.       Google’s code name for pay-per-click ads…

Staying in touch. Always. Hello. Can you decipher these acronyms?WU?                        B4          …

Task 1. Not all employers are equally fond of IM. Let’s have this scenario now: your boss is against you using IM during your work. You want to to defend your position. We need a group of co-workers and a group of managers. Prepare your arguments in advance so you can be more persuasive.…

 1.       Can you decipher these acronyms? LOL, WU? ASAP2.       Instant messaging, long associated with teenagers staying up late to chat online with friends, is moving into the workplace, 3.       with…

  Hello. Have you ever done any of the following? Compare your answers with your partner.1.     Leave comments on an online discussion board2.       Post personal photos online, and tag them with your real name and friends’…

Task 1. Speaking: Split up into groups. One group represents Millersville University, another group is MsSnyder and her lawyer. You meet in a reconciliatory meeting to try to come to an agreement. Before the meeting prepare with 1) how you would defend yourself, and 2) what you anticipate the…

  1.       many people express themselves in an uninhibited way on the Web 2.       Their job was to dig for information about the employee’s religion, spending and savings, 3.       drinking habits,…

Goal 1. Check out Kisdobos’s Facebook profile at www.facebook.com, and find as many different aspects as you can about what type of personal details a profile may feature.Goal 2. Read the article below and share your thoughts with your fellow marketer by your side about the questions…

 1.       Facebook plans to allow users to advertise products on behalf of companies 2.       Users of the social networking site can alert people when they buy a product 3.       the adverts will tie into…