Kisdobos Presents: English for Marketers

An interactive workpad for Kisdobos's course "English for Marketers." For Arcus Search / Upper intermediate level ----Created by Kisdobos

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január 2008
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2008.01.30. 13:08 kisdobos

CLASS 4.1: You need to rank high

1 komment

Címkék: sem summary vocabulary class persuasion


2008.01.30. 13:07 kisdobos

CLASS 4.2: Vocabulary list - PPC 101

Pay-Per-Click Advertising1.       Do a search on Google or Yahoo!, 2.       and you'll notice a different type of listings around the natural results. 3.       Google’s code name for pay-per-click ads…

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Címkék: sem class vocabulary list


2008.01.30. 13:06 kisdobos

EXTRA 4.1: Prepositions

Task 1. Prepositions To 2X, for 3X, past, in, on 3X, around, through 2X, from 1.       Do a search ……………. Google or Yahoo!, 2.       and you'll notice a different type of listings…

1 komment

Címkék: sem vocabulary extra


2008.01.30. 13:05 kisdobos

EXTRA 4.2: PPC FAQ

 Task 1. Introducing an FAQ section to our website was a truly great idea. We got all these questions from visitors waiting to be answered. Keep your answers short, use 3-4 sentences max. Pls avoid technical words. Put your replies in the Comments, indicating also what questions you are…

3 komment

Címkék: sem faq summary extra persuasion


2008.01.30. 13:04 kisdobos

EXTRA 4.3: Learn from other SEOs

 SCROLL DOWN TO READ  HOW  OTHER  PROFESSIONAL SEOS IN THE US AND  THE  UK ANSWERED THESE  QUESTIONSNext are answers to the previous questions given by other SEOs. Do not read them until you answered your…

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Címkék: sem faq summary vocabulary extra persuasion


2008.01.09. 09:15 kisdobos

CLASS 3.1: IM-ing in the workplace

Staying in touch. Always. Hello. Can you decipher these acronyms?WU?                        B4          …

1 komment

Címkék: reading vocabulary class instant messaging


2008.01.09. 09:06 kisdobos

CLASS 3.2: Think it over, boss!

Task 1. Not all employers are equally fond of IM. Let’s have this scenario now: your boss is against you using IM during your work. You want to to defend your position. We need a group of co-workers and a group of managers. Prepare your arguments in advance so you can be more persuasive.…

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Címkék: class role play instant messaging persuasion


2008.01.09. 09:05 kisdobos

CLASS 3.3: Vocabulary list - IM-ing

 1.       Can you decipher these acronyms? LOL, WU? ASAP2.       Instant messaging, long associated with teenagers staying up late to chat online with friends, is moving into the workplace, 3.       with…

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Címkék: class instant messaging vocabulary list


2008.01.09. 09:04 kisdobos

EXTRA 3.1: Revise

  We’ve finished the first cycle, which was about social networking. Your main homework is to revise for next class. The entire lesson is gonna be devoted to revising the words. We’re also gonna have a TEST.

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Címkék: extra


2008.01.09. 08:51 kisdobos

CLASS 2.1: Employers snooping on workers

  Hello. Have you ever done any of the following? Compare your answers with your partner.1.     Leave comments on an online discussion board2.       Post personal photos online, and tag them with your real name and friends’…

1 komment

Címkék: privacy reading vocabulary class


2008.01.09. 08:50 kisdobos

CLASS 2.2: Put yourself in their shoes

Task 1. Speaking: Split up into groups. One group represents Millersville University, another group is MsSnyder and her lawyer. You meet in a reconciliatory meeting to try to come to an agreement. Before the meeting prepare with 1) how you would defend yourself, and 2) what you anticipate the…

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Címkék: privacy class role play persuasion


2008.01.09. 08:49 kisdobos

CLASS 2.3: Vocabulary list

  1.       many people express themselves in an uninhibited way on the Web 2.       Their job was to dig for information about the employee’s religion, spending and savings, 3.       drinking habits,…

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Címkék: class vocabulary list


2008.01.09. 08:40 kisdobos

EXTRA 2.2: Vocab practice

Task 1. Fill in the gaps with the words below. deny, privacy settings, hold, absence, whim, post, come across, no concern, hours, right, disclose, boundary, inhibited, dig, snoop, find its way to, dismiss, tag, go up, traceable, lawsuit 1.       As a new…

1 komment


2008.01.09. 08:40 kisdobos

EXTRA 2.1: Write an email to the university

For homework write an email to the university administration (and send it to me, I'll be the administration).1. Defend your case in about a 100 words. 2. Suggest a reconciliatory meeting within two weeks or otherwise you'll have to file a lawsuit against themPick 10 expressions from…

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Címkék: privacy email extra persuasion


2008.01.09. 08:39 kisdobos

EXTRA 2.3: Word puzzle

Play a word puzzle here

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Címkék: privacy vocab puzzle


2008.01.02. 09:14 kisdobos

CLASS 1.1: Facebook weds marketing

Goal 1. Check out Kisdobos’s Facebook profile at www.facebook.com, and find as many different aspects as you can about what type of personal details a profile may feature.Goal 2. Read the article below and share your thoughts with your fellow marketer by your side about the questions…

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Címkék: facebook reading speaking class social media marketing


2008.01.02. 09:13 kisdobos

CLASS 1.2: Vocabulary list - Facebook marketing

 1.       Facebook plans to allow users to advertise products on behalf of companies 2.       Users of the social networking site can alert people when they buy a product 3.       the adverts will tie into…

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Címkék: facebook class social media marketing vocabulary list


2008.01.02. 08:26 kisdobos

EXTRA 1.1: Wordsearch

Task 1.       Find the words. 1.       word-of-mouth2.       newsfeed3.       tie_into 4.       social_networking…

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2008.01.02. 08:20 kisdobos

EXTRA 1.2: Facebook weds marketing

      Task 1. Vocabulary: Improve the newsflash below with the original expressions from the article you read. (See solutions in Comments)Task 2. Writing: Google what happened to the Facebook advertising model. You can use this triplet: Facebook, marketing, uproar. If Googling…

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Címkék: facebook vocabulary extra social media marketing


2008.01.02. 08:19 kisdobos

EXTRA 1.3: Facebook concerns

Watch this video about some people's concern about social networking sites.

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Címkék: video extra social media marketing


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